The 26 Best Ecommerce Blogs to Level Up Your Ecommerce Sales Strategy

July 26, 2022
by
Rachel Go

The 26 Best Ecommerce Blogs to Level Up Your Ecommerce Sales Strategy

July 26, 2022
by
Rachel Go
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There are many different strategies and facets to running a successful ecommerce brand, from acquisition to retention, through the entire customer experience. 

With so many different ways to “win” at ecommerce, it’s imperative to continuously study the industry and shifts in consumer sentiment.

One of the greatest ways to do this is by taking advantage of all the free knowledge that top professionals freely share on some of the best ecommerce blogs around.

In this post, I’ll take you through several blogs you can bookmark to stay on top of the latest trends and foundational tactics. Plus, I’ll highlight some of the best ecommerce articles from each.

You’ll find:

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The best ecommerce blogs from online selling platforms

These are blogs run by the specific sales channels and selling platforms. 

As such, you can expect more platform-specific bias from them, but they are also great resources for merchants using their technology.

Unless stated otherwise, all screenshots were taken from their corresponding blog pages.

Ecommerce Marketing Blog (Shopify)

ecommerce marketing blog shopify

The main Shopify blog is targeted toward new and growing brands, with categories such as:

  • Start a Business
  • Write a Business Plan
  • Print on Demand
  • Start a Podcast
  • Affiliate Marketing

This blog is great for merchants who want practical ecommerce tips and advice to launch and optimize their online store

Readers can learn about the latest tools and software, new business ideas, and the basics of running a successful ecommerce brand.

A few of their top posts:

Shopify Enterprise Blog (Shopify Plus)

shopify enterprise blog shopify plus

In addition to their regular blog, Shopify also maintains an enterprise blog for their Shopify Plus audience. 

This blog has categories such as:

  • Omnichannel
  • Supply Chain
  • Ecommerce Fraud Protection
  • Global Commerce
  • Ecommerce Shipping
  • Sustainability
  • Inventory Management
  • Social Commerce
  • B2B Ecommerce
  • International Warehouse
  • Headless Commerce

As this blog focuses on larger enterprise brands, readers can look forward to learning more advanced selling strategies designed for established merchants

Looking at topics like headless commerce and omnichannel, we can see that their articles are tailored to address the concerns and questions of larger ecommerce operations.

A few of their top posts:

The BigCommerce Blog

bigcommerce blog

The BigCommerce Blog provides an excellent overview of industry insights combined with selling strategies for merchants of all sizes. 

A few of their blog categories include:

  • Ecommerce Research
  • Enterprise Ecommerce
  • B2B Ecommerce
  • How to Sell Online
  • Omnichannel Strategies

Readers can expect to learn from industry experts and BigCommerce’s own original research. 

This blog does a good job of compiling different perspectives from experienced professionals, while also sharing what they’ve seen trending in their own data.

A few of their top posts:

The WooCommerce Blog

woocommerce blog

The WooCommerce Blog’s tagline describes their content fairly well:

“Tips, tricks and eCommerce inspiration from WooCommerce experts.” 

Like the other platform-owned blogs, their content is ideal for sellers who use WooCommerce as a sales channel. 

Their blog categories include:

  • Sell Online
  • Marketing
  • Shipping
  • Customer Stories
  • Business Ideas

Readers can expect to learn about ecommerce basics such as customer retention, logistics, and how to build and run a business with WordPress and WooCommerce.

A few of their top posts:

Wix eCommerce Blog

wix ecommerce blog

The Wix blog shares lessons in online marketing, founder stories, and long-form guides. In addition, they have a series of Pro Blogs that are organized by trade. 

For example, the Photographer Blog, Writers Blog, and Creative Blog are all compilations of relevant articles to help advance certain skills.

Their categories include:

  • Sell Online
  • Dropshipping
  • Marketing
  • Best Sellers
  • Guides

Wix blog readers can expect to find in-depth guides to different aspects of running a business, with a particular focus on acquisition, profitability, and skills.

A few of their top posts:

The best ecommerce blogs for insights from top industry players

These are ecommerce professionals who run agencies, SaaS tools, incubators, and more within the ecommerce world. 

They have boots on the ground and can tell you exactly what they are seeing first-hand in ecommerce.

The Klaviyo Blog: Learn about email and SMS marketing

klaviyo blog email marketing

Klaviyo is known for having outstanding email and SMS tools specialized for ecommerce businesses.

Their blog features categories such as:

  • Email Marketing
  • SMS Marketing
  • Acquisition
  • Retention
  • Ecommerce
  • Benchmarks

Readers can expect to learn about the latest marketing strategies for ecommerce brands, particularly around lifecycle marketing and customer communications.

A few of their top posts:

Gorgias blog: Learn about customer experience and support

gorgias blog customer experience

Gorgias is a customer communication tool that allows merchants to centralize 1:1 interactions in one dashboard, from livechat to voice calls.

Their blog features categories such as:

  • Customer Experience
  • Email Marketing
  • Live Chat
  • Phone Support
  • SMS
  • Social Media
  • Voice Support

Readers can expect to learn about how to optimize the customer experience through seamless support and communication channels.

A few of their top posts:

LoyaltyLion blog: Learn about customer retention and loyalty

loyaltylion blog customer loyalty

LoyaltyLion is a customer loyalty tool that enables merchants to build unique reward programs to boost retention and reward loyal customers.

Their blog includes categories such as:

  • Advice
  • eBooks
  • Ecommerce
  • Events
  • Loyalty and Retention
  • Loyalty Program Tours

As you might expect, their blog is laser-focused on covering the world of loyalty programs and tactics to increase customer loyalty.

A few of their top posts:

The Exceptional Ecommerce Blog (Shogun): Learn about ecommerce best practices

shogun exceptional ecommerce blog store design marketing tips

Shogun, the brand behind The Exceptional Ecommerce Blog (which you are reading right now), enables merchants to create exceptional ecommerce experiences with a lightning-fast headless frontend platform and a comprehensive drag-and-drop page builder for Shopify stores.

Topics we cover include:

  • Building Customer Experiences
  • Founder Stories
  • Headless Commerce
  • How to Sell Online
  • Conversion Optimization
  • Scaling Your Store

Readers can learn how to grow their online stores from acquisition to post-purchase. The Shogun blog covers actionable strategies and advice to attract, convert, and retain customers.

A few of our top posts:

#cta-visual-pb#<cta-title>Start building your perfect online store<cta-title>Use Shogun Page Builder to launch the website of your dreams—no code required.Start building for free

ManyChat blog: Learn about social selling

manychat blog social selling

ManyChat is a customer communication tool that allows merchants to automate their chats across different platforms and sales channels. 

They work with Instagram direct messages, Facebook Messenger, SMS, and WhatsApp.

Their blog categories include:

  • Chat Marketing 
  • Facebook Marketing
  • Messenger Marketing
  • Instagram Marketing
  • SMS Marketing
  • Social Media Marketing
  • Email Marketing
  • Omnichannel Marketing

Readers can learn more about social selling and communication from the ManyChat blog, which often covers social platforms such as Facebook, Instagram, and more.

A few of their top posts:

Oberlo blog: Learn about dropshipping

oberlo dropshipping blog

Oberlo helps merchants start dropshipping online, with guides to get started and tools like a business name generator, traffic calculator, and profit margin calculator.

Their blog has categories such as:

  • Dropshipping
  • Design and Branding
  • Marketing
  • Business Ideas
  • Build Your Business
  • Productivity

Oberlo blog readers can expect to learn about the basics of selling online, particularly if you want to utilize dropshipping for your business.

A few of their top posts:

Influencer Marketing Hub blog: Learn about influencer marketing and partnerships

influencer marketing hub blog

Influencer Marketing Hub is, as the name suggests, a hub of resources for influencers and agencies to learn about the industry through courses, ebooks, reports, and articles. 

They have a collection of influencer marketing platforms and agencies to search through, and publish industry reports on the latest trends and strategies.

Their website is separated into categories like:

  • Influencer Marketing
  • Affiliate Marketing
  • Social Media
  • eCommerce
  • eMail Marketing
  • Creator Economy

Readers can look forward to learning about the industry trends in comprehensive “state of” reports using proprietary research and data.

A few of their top posts:

ShipBob blog: Learn about logistics and fulfillment

shipbob blog logistics

ShipBob is an ecommerce fulfillment solution that supports merchants from supply chain through to last mile delivery. They integrate with storefronts and marketplaces, store and manage inventory, and get items to your customers lightning fast.

Their blog categories include:

  • Amazon
  • 3PL - Third Party Logistics
  • Fulfillment
  • Inventory
  • Order Management
  • Shipping
  • Supply Chain
  • Warehouse Management

Readers can expect to learn about supply chain optimization, ecommerce fulfillment strategies, and logistics management.

A few of their top posts:

Clearco blog: Learn about finances and business ops

clearco blog finances

Clearco provides growth capital for ecommerce businesses to boost their supply chains, inventory supply, marketing and advertising, and more. 

According to Senior Partner Marketing Manager Tori Piccin: 

"The Clearco blog focuses on hot topics and education for ecommerce founders and beyond. Their expert articles focus on finance, marketing, inventory, business operations, the latest news, and much more."

Their blog categories include:

  • Marketing
  • Operations
  • News
  • Financing

A few of their top posts:

Tinuiti blog: Learn about performance marketing

tinuiti blog performance marketing

Tinuiti is a performance marketing agency with services such as conversion rate optimization, Amazon ad management, paid search and social management, affiliate marketing, and more. 

They also have proprietary technology that collects performance data to help guide strategies and leverage opportunities.

Their blog categories include:

  • Affiliate Marketing
  • Amazon & Marketplaces
  • Influencer Marketing
  • Lifecycle Marketing
  • Paid Search
  • Paid Social
  • SEO

The Tinuiti blog helps equip readers with the knowledge they need to optimize their paid acquisition efforts across Amazon and beyond.

A few of their top posts:

The Refersion Blog: Learn about affiliate marketing

refersion blog affiliate marketing

Refersion is an affiliate and partner marketing tool that helps brands find, manage, and reward affiliates, influencers, and ambassadors.

Their blog categories include:

  • Magento
  • Affiliate Marketing
  • Strategy
  • Influencer Marketing
  • BigCommerce
  • WooCommerce
  • Ecommerce
  • Shopify

Readers can expect to learn about marketing through partners, such as running an affiliate program with influencers, or a referral program with existing customers.

A few of their top posts:

Bold Commerce Blog: Learn about subscription and retention

bold commerce blog subscriptions

Bold provides a headless checkout solution, APIs to build subscription programs, and pricing and discounting rules. 

According to Co-Founder Jay Myers: 

“Bold powers around 100,000 commerce brands and has great insight into what works and what doesn’t.”

They share their learnings on their blog, with categories such as views from their founder, different brand stories to learn from, and partner spotlights.

A few of their top posts:

Yieldify blog: Learn about conversion rate optimization

yieldify blog conversion rate optimization

Yieldify is a website personalization platform that enables merchants to customize their buyer experience from user to user. 

You can use Yieldify to customize your visitors’ shopping experiences, utilize AI to A/B test different personalization options, and monitor results.

Their blog doesn’t have set categories to filter through, but they write extensively about tools, conversion rate optimization, marketing, and personalization.

A few of their top posts:

A Better Lemonade Stand: Learn about growing your business

a better lemonade stand blog

A Better Lemonade Stand provides resources to grow your ecommerce brand, from a blog to guides and ebooks. 

They also have a collection of tools like a business loan calculator, product evaluator tool, URL builder, and platform recommender.

Their blog categories include:

  • Product & Niche Selection
  • Sourcing Suppliers
  • Branding & Design
  • Conversion Optimization
  • Shipping & Fulfillment
  • Operations & Customer Service
  • Accounting, Finance & Legal

Readers can learn about the fundamentals of starting and managing a brand, such as how to enhance your store with new features or get your logistics set up.

A few of their top posts:

Coach’s Corner (Common Thread): Learn about direct-to-consumer strategies

coach's corner common thread blog dtc strategies

Common Thread is a full-service ecommerce growth agency that can manage all of your brand growth activities, such as ad buying, creative, customer communications, and more. 

They don’t have published blog categories, but they specialize in in-depth guides and how-tos for merchants that cover growth strategies.

A few of their top posts:

EcommerceFuel: Learn about enterprise sales strategies

ecommercefuel blog enterprise sales strategies

eCommerceFuel maintains a community of 7- and 8-figure ecommerce merchants, with an active forum and regular events where sellers can learn from and consult with others in the industry.

Their categories include:

  • Case Studies
  • Drop Shipping
  • Lifestyle & Growth
  • Team/Management

Although this blog doesn’t appear to post regularly, merchants can find valuable industry insights and advice in their forum, podcast, and trend reports.

A few of their top posts:

The best ecommerce blogs for industry news

These blogs are dedicated to industry insights without any products to sell. Keep your finger on the pulse with these impartial reporters.

PracticalEcommerce

practical ecommerce blog news

PracticalEcommerce provides independent analysis and strategies for ecommerce merchants. 

Their articles cover a wide range of topics, ranging from inbound marketing, conversion rate optimization, business best practices, and more.

A few of their top posts:

Marketplace Pulse

marketplace pulse reports

Marketplace Pulse is, as the name suggests, an excellent blog to stay abreast on the pulse of the industry. 

They publish data-driven insights, in-depth research on various marketplaces, industry reports, and more.

Marketplace Pulse is an excellent blog to follow to understand the state of marketplaces such as Amazon, Walmart, and more.

A few of their top posts:

Digital Commerce 360

digital commerce 360 blog

Digital Commerce 360 features industry research, news, and success stories merchants can learn from. 

Their blog posts often draw insights from marketplace data and share useful statistics for merchants to boost their business.

Merchants should follow Digital Commerce 360 to hear about new research and data that can drive growth strategies.

A few of their top posts:

EcommerceBytes

ecommercebytes blog industry news

EcommerceBytes started off as an eBay-focused news outlet that has expanded to cover various other marketplaces, such as Amazon and Etsy. 

Their reporting-style stories are investigative and thoughtful, covering everything from security to taxes and shipping.

EcommerceBytes is a good blog to follow to stay abreast of the latest marketplace news, particularly for eBay sellers.

A few of their top posts:

TechCrunch ecommerce

techcrunch ecommerce blog

TechCrunch’s ecommerce blog covers the latest news in the global retail industry, including various marketplaces, programs, markets, funding, and more.

Consider following TechCrunch to stay updated on the latest in the ecommerce industry, from acquisitions, to new funding, and how different industry players plan to evolve and grow their services.

A few of their top posts:

Invest in continuous education with the best ecommerce blogs

Ecommerce is growing and changing at a rapid pace, and there are new strategies, tactics, and tools to discover every day. 

Keeping up with the latest in the industry can help you gain an edge over competitors, improve your business operations, and boost your customer experience in exciting ways you never considered before. 

Utilize the blogs mentioned above to learn and grow your knowledge, business, and resources.

#cta-visual-pb#<cta-title>Start building your legacy<cta-title>Create the foundation of your ecommerce business with Shogun Page Builder, your go-to no-code visual ecommerce page builder.Start building for free

Rachel Go

Rachel is a remote marketing manager with a background in building scalable content engines. She creates content that wins customers for B2B eCommerce companies like MyFBAPrep, Flxpoint, Shogun, and more. In the past, she has scaled organic acquisition efforts for companies like Deliverr, Skubana, and Pipe17.