Gaining the trust of your shoppers is everything in ecommerce.
Think about it: A shopper comes to your store without knowing anything about your brand. They shop around, investigating your product descriptions, product photos, and videos. But, they don’t see any positive reinforcement from your happy customers.
Why should they trust that your products are as great as you say?
No matter how good your marketing is, shoppers put their trust in the opinions of other shoppers. So, you need to get customer reviews and add them to your Shopify store.
To do that effectively, you need a product review app that helps you capture your customers’ reviews and then display them on your product pages and other pages that are vital to the buyer journey.
Let’s look at the best Shopify review apps.
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The power of Shopify is not only in its built-in features that allow you to easily build an online store, but also in the variety of apps available to make your store scale efficiently.
Let’s go into the top Shopify customer review apps, exploring the features of each to help you pick the best one for your store.
#cta-paragraph-pb#Learn how to easily add product reviews to your store with Shogun Page Builder.
One of the biggest names in product review apps, Yotpo is a powerful tool for gathering customer reviews to display throughout the buyer journey.
The app automates the process of requesting customer reviews after purchase and can capture Q&As, images, videos, and ratings. Their partnership with Google enables your reviews to show in search results, with SEO-friendly snippets and star ratings.
Most excitingly, Yotpo integrates with Shogun Page Builder, allowing you to drag and drop your valuable reviews anywhere on your store.
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Another big hitter for product reviews is Judge.me, which shares many of the benefits of Yotpo.
With customizable email templates for requests and review widgets that conform to your theme, this app keeps your reviews process on brand while limiting your spend.
Easily capture customer reviews, ratings, photos, videos, and Q&A to boost your store’s social proof.
Display your reviews in a carousel, on their own page or section, and in a floating tab so your shoppers will see them wherever they navigate.
Quickly add your Judge.me reviews to your store pages in Shogun Page Builder with the new Judge.me page element.
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Loox places an emphasis on photo and video reviews, understanding that shoppers need more than just text reviews to make their decision to purchase.
While the app uses automatic review request emails to capture reviews of all types, retailers can offer discounts through Loox to get more photo and video reviews. Plus, they have a variety of display options for showing off your visual product reviews.
Like in other apps, your review ratings can show in Google Shopping and search results to boost your brand before they ever hit your store. You can also give discounts for referrals, driving more shoppers to your store.
Loox is now integrated with Shogun Page Builder, so you can quickly drag and drop your reviews onto any page!
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For those that don’t want to add another subscription charge for their store, Shopify offers a product review app for free. Zero dollars.
This simpler review app gives customers the ability to review your products from your product pages. The reviews will match your theme automatically and you can customize the look and feel within Shopify’s theme editor.
Installation takes just a few steps in the code editor and theme editor. Once installed, you can use Shogun Page Builder to add reviews to any store page with ease.
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#cta-paragraph-pb#Find more incredible ways to extend your store’s functionality by checking out our roundup of the 31 best Shopify integrations for scaling your store.
Stamped is a full-featured review app that uses AI to help you gain valuable insights into product sentiment and for the moderation of your reviews.
Not only does it allow you to pull in customer reviews through email and SMS, but you can also import reviews from other sites to show on your store.
Add photo, video, Q&A, NPS, and micro-reviews to your store with a variety of widgets.
Custom forms allow you to capture more detailed insights about your products, like fit and quality. Plus, take advantage of the user-generated content for use in your Instagram feed and retargeting ads.
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Okendo is yet another power player in product reviews, helping retailers capture and display sales-generating social proof across their stores.
The app integrates with some of the most popular services—such as Klaviyo, Zendesk, Georgia, and Postscript—to improve the customer experience and it is compatible with headless solutions like Shogun Frontend.
Leverage the powerful user-generated content from your customers for use in shoppable galleries, throughout your store, and on social media.
Understand your customers and your review campaigns better with their detailed analytics dashboard.
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Ali Reviews has a ton of great-looking review widgets that you can place throughout the customer’s shopping experience. You can even display reviews on the shopping cart page for items currently in their carts.
Reviews can be displayed based on user behavior, such as viewed products, in-cart products, purchase history, location, and more. Automatically request reviews with pre-made email and SMS templates and layouts.
Stores can easily move from another review app with Ali’s migration tool, making the switch less of a hassle.
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Fera aims to make your product reviews look as good as possible. For instance, if a product has no reviews, they don’t show them—avoiding the glaring zero that would otherwise show up.
They also use verified customer badges and display a rating specifically for the verified customer reviews. To ensure you get reviews, you can offer discounts and cash back or you can give points (via smile.io) for incentives.
Reply to reviews, moderate content, and touch-up misspellings to make your product reviews look absolutely perfect.
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Vitals is more than just a product review app—it seems to do just about everything.
For reviews, Vitals automatically sends request emails after ordering, shows review widgets on your homepage, product pages, and collection pages, and allows for importing unlimited reviews from AliExpress and other review apps.
Beyond reviews, they do a whole lot of conversion optimization functions.
You can add related products, bundle products, do volume discounts, add a countdown timer, see visitor replays, add pop-ups and spin the wheel email captures, provide live chat support, and way more.
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#cta-paragraph-pb#Want to start a subscription program for one or all of your products? Check out our guide to the top Shopify subscription apps for building recurring revenue.
Obviously, there are many apps to choose from (this is just a small percentage). Finding the right review app for your needs and budget is important to increasing conversions on your store.
The fact is, when shoppers see happy customers exclaiming about your product, they’ll feel a desire to join in on that happiness.
However you choose to display the reviews, make sure you do.
When using Shogun Page Builder, you can’t go wrong with Yotpo for a full-featured app or Product Reviews for a free option. You’ll then be able to drag and drop your reviews wherever you want.
Soon enough, you’ll start seeing five-star reviews fill up your store pages.
Images courtesy of Shopify
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