Whether your store has a massive catalog of products or you’re selling a single specialized item, your Shopify store will be built using pages. You’ll add a page on Shopify for everything from your store’s About info and contact pages to return policies and the individual product pages.
Each of these pages will display critical information throughout the buyer’s journey to help your customers make a purchase decision.
While new Shopify stores come with the basic pages ready to populate, it helps to know how to add a page on Shopify so you can start customizing your Shopify theme and expanding your store.
This simple visual guide will show you, step by step, how to add a page on Shopify.
Lastly, choose one of the existing Shopify templates for your new page, then click “save”.
While each product in your Shopify store is technically considered a page, they’re not added in the same manner. Adding a basic page on Shopify is simple, while adding a new product page in Shopify has a few more steps:
When you add a product page on Shopify you’ll have a lot more fields and options to populate. In addition to creating a compelling title and description for your product you can use the Add Product page to:
• Add product images
• Set product pricing
• Select a product page template
• Set inventory, shipping, and customs options
• Set product availability
• Optimize content including SEO fields, tags, and collection assignments
Once you’ve populated your product page, click “save” to have the product added to your visible store inventory (provided the product is set to visible and inventory is available).
Collections are just that – a collection of select products that fit together in a group following criteria you establish.
When customers view a collection page on your Shopify store, they’ll see a list of all the products in that collection. This is a great way to improve the customer shopping experience, especially if you carry a variety of products that appeal to different customer segments.
Adding a collection page on Shopify is easy.
Creating new pages in Shopify is easy using the steps above. Once you’ve created the desired pages, it’s time to start customizing a truly unique experience for your customers.
After you add a new page in Shopify, you can streamline your customization process with the Shogun Page Builder app. Shogun keeps landing page creation simple while offering a ton of click-to-add elements. When you’re ready to make more changes and adjust the layout of your new pages, the drag-and-drop editor means you can edit the design of any page without touching the code. This tool significantly reduces the amount of time it takes to create custom pages for your store.
Connect your Shopify store with the Shogun app today and start building.
Derek is the founder of Thunder Bay Media and lover of everything related to content writing and copywriting. He has 15+ years of copywriting, content writing, and digital marketing experience and is a featured guest blogger published by more than 30 marketing publications.