Adding autoplay videos to your Shopify store can create an immersive, dynamic experience that captures attention right away. But when it comes to how to autoplay a video on mobile in Shopify, things get a little tricky.
Mobile browsers are stricter than desktop browsers. Most modern mobile browsers disable autoplay with sound to protect users from unexpected noise and data usage. But that doesn’t mean you can’t autoplay a muted video on mobile—it just requires the right setup.
Use Shogun’s drag-and-drop Page Builder to add high-converting, autoplay videos to your Shopify pages—optimized for every device.
Start Adding Videos with ShogunIf you’re comfortable working with HTML and Shopify’s Liquid templating language, editing your theme files gives you full control over video placement and autoplay behavior. While Shopify doesn’t offer a built-in autoplay toggle, the platform’s flexible theme architecture allows you to embed HTML5 video elements directly into your storefront.
That said, mobile autoplay isn’t as straightforward as it is on desktop. Most modern mobile browsers—especially Safari on iOS and Chrome on Android—block autoplaying videos with sound to protect users from unexpected media playback and unnecessary data usage.
To get around this, your embedded video must meet specific conditions:
Let’s say you want to autoplay a muted background video in your homepage hero section. You’ll need to open your theme files and embed a customized <video> element in the appropriate Liquid file—usually something like sections/hero.liquid or templates/index.liquid.
This method is ideal if you:
It’s also worth noting that this approach gives you the flexibility to apply autoplay settings conditionally—such as only showing a video when the visitor is on mobile using Shopify’s Liquid conditionals and CSS media queries.
We’ll walk through the steps next to make sure your video works reliably across mobile devices without causing performance issues or user frustration.
<video autoplay muted playsinline loop style="width: 100%; height: auto;">
<source src="YOUR_VIDEO_URL_HERE.mp4" type="video/mp4">
Your browser does not support the video tag.
</video>
<script>
document.addEventListener('DOMContentLoaded', function () {
const video = document.querySelector('video');
if (video) {
video.muted = true;
video.play().catch(function(e) {
console.warn('Autoplay blocked:', e);
});
}
});
</script>
Use Shogun’s drag-and-drop Page Builder to add high-converting, autoplay videos to your Shopify pages—optimized for every device.
Start Adding Videos with ShogunIf you’ve ever tried to figure out how to autoplay a video on mobile in Shopify, you’ve probably run into code limitations, inconsistent browser behavior, or just plain frustration. That’s where Shogun comes in.
For ecommerce teams that want a faster, more flexible solution—without editing Liquid files or worrying about compatibility—Shogun offers a visual, drag-and-drop interface to set up mobile autoplay video in just a few clicks.
Unlike manual coding, Shogun Page Builder removes the guesswork. You don’t need to write HTML or worry about browser quirks. Instead, you simply drop in a video element, adjust a few settings, and instantly preview how it performs on mobile vs. desktop.
More importantly, Shogun ensures your autoplay settings follow mobile browser rules: muted playback, inline video behavior, and file compatibility. That means you get the same autoplay functionality—without digging through your Shopify theme code.
Learning how to autoplay a video on mobile in Shopify is a major win for improving user engagement—but Shogun doesn’t stop there. Beyond autoplay functionality, it also gives you the mobile design control you need to create pages that look and perform great on smaller screens.
Mobile users behave differently than desktop shoppers. They scroll faster, have shorter attention spans, and expect instant page loads. That’s why Shogun includes built-in mobile optimization tools that help you fine-tune every aspect of your page—from visibility to performance.
Here’s what you can do:
Device-Specific Visibility: Shogun’s visibility settings let you choose which content appears on desktop, tablet, and mobile—without duplicating your entire page.
For example:
This level of control ensures your mobile users only see what’s relevant to them, helping pages load faster and feel more intuitive.
Mobile-First Spacing and Layout: One of the most common design issues is spacing that looks great on desktop—but breaks or feels cramped on mobile.
Shogun solves this with device-specific styling:
You’re no longer stuck with a one-size-fits-all layout. Instead, you can design your mobile site with just as much care as your desktop version—without writing any custom CSS.
Lazy Loading for Faster Performance: Adding autoplay videos to a Shopify store is exciting—but not if it slows down your page.
That’s why Shogun uses lazy loading by default on images and videos. This means the content only loads when the user scrolls into view—reducing the initial page load time and improving Core Web Vitals.
If you’re wondering how to autoplay a video on mobile in Shopify without hurting speed, lazy loading is your answer. It ensures your content is performant and mobile-friendly—even with rich media like video.
Mobile shoppers are more impatient and more distracted. You have only seconds to catch their attention—and autoplay video can do that faster than static imagery or text.
Stats to keep in mind:
But none of that matters if your video doesn’t load, won’t autoplay, or clutters your mobile layout.
By combining proper video setup with Shogun’s visual tools, you can deliver impactful, high-converting video experiences that work across all devices.
Use Shogun’s drag-and-drop Page Builder to add high-converting, autoplay videos to your Shopify pages—optimized for every device.
Start Adding Videos with Shogun
