A/B Testing

The easiest way to test Shopify product details

Set up a test in minutes. Test product details without duplicating products or touching code. Shogun applies changes across your entire storefront automatically for a smoother customer experience.

Two radiance face serum product cards, prices $88 and $96, and a variant price table.

Product detail testing that doesn’t clutter your catalog

Set up in minutes, not hours

Our AI agent duplicates your theme and applies code changes, providing one of the lightest and most comprehensive setups in the industry. No manual code changes, dev tickets or hours of configuration.

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Product selection menu with items like Benjamin Bookcase, Tulipan Armchair, and Cascade Coffee Table checked.

Keep your product catalog clean

Every variant lives inside the test, not your product list. Run five concurrent tests on the same product and your catalog still shows one SKU. Test freely without cluttering your admin with duplicate products. Our approach keeps your catalog organized while you optimize what matters.

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Screenshot of two product variant editing panels displaying Cascade Coffee Table info, images, description, and prices.

Test the real shopping experience

Unlike tools that only change isolated pages, your variant changes appear everywhere customers see your products, collection pages, homepages, cart, checkout and beyond.

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Three different pages of an ecommerce store all showing variant B of the Cascade Coffee Table priced at $1,295.

Drive sales with optimized product pages

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Product Images

Lifestyle images vs product only shots, image count and image order each move conversion rate independently. Test them as separate variants instead of guessing which moved the number.
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Product Titles

Learn how product titles impact discoverability and conversion. Test different product title variations to see which drives more clicks, adds to cart and sales. 
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Product Prices

Test different price points to find the ideal balance of conversion rate and margins and drive more revenue for your store.

Test your highest-traffic product pages

Prioritize by traffic, not guesswork

Your best-sellers get you to a stat-sig sample fastest. Start there, and read time on a test drops from months to weeks.

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A/B test results showing Variant B winning with 6,278 sessions, 16.25% improvement, 52% confidence.

Get the full picture of how changes perform

Changes reflect across your entire storefront, no just the PDP, creating a true test experience. That’s the only way to know where a change actually moved revenue, not just one page’s metrics.

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Storewide analytics dashboard showing conversion rate, product sales, and filters for date, device, and product.

Start optimizing your product pages today

Roll out a product detail test with the Shogun A/B Testing app to get started.