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Replace a static hero image with a carousel, or vice versa.

strategy/idea

Replace your homepage carousel with a single static image and measure the impact on click-through rates to your product or collection pages.

hypothesis

Carousels can overwhelm new customers by offering too many choices and can slow down your website's initial load time. By limiting the choice within the hero section of your website, more customers may click through to view your products.

category

Product Discovery

page type(s)

Homepage
,

segment type

data source

effort

Medium
Back Arrow
back to all ideas

Replace a static hero image with a carousel, or vice versa.

strategy/idea

Replace your homepage carousel with a single static image and measure the impact on click-through rates to your product or collection pages.

hypothesis

Carousels can overwhelm new customers by offering too many choices and can slow down your website's initial load time. By limiting the choice within the hero section of your website, more customers may click through to view your products.

category

Product Discovery

page type(s)

Homepage
,

segment type

data source

effort

Medium

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