Cookies and Online Ads
Cookies
What We Collect:
We, and our third-party partners, may automatically collect certain types of usage information when an individual visits our websites or interacts with our Services. We may collect this information through a variety of data collection technologies, including cookies, web beacons, embedded scripts, location-identifying technologies, file information, and similar technology (collectively, “cookies”). For example, we may collect information about an individual’s device and its software, such as IP address, browser type, Internet service provider, platform type, device type, operating system, date and time stamp, and other similar information. We may collect analytics data or use third-party analytics tools such as Google Analytics to help us measure traffic and usage trends for our Services and to understand more about the demographics of our users.
How We Use That Information:
We use or may use the data collected through cookies to: (a) remember information so that an individual will not have to re-enter it during their visit or the next time they use our Services; (b) provide and monitor the effectiveness of our Services; (c) monitor aggregate metrics such as total number of visitors, traffic, usage, and demographic patterns on our Services; (d) diagnose or fix technology problems; or (e) otherwise to plan for and enhance our Services. As explained in more detail below, we and our advertising partners also use this information to understand browsing activities, including across unaffiliated third-party sites, so that we can deliver ads and information about products and Services that may be of interest to an individual.
Choices About Cookies:
To manage cookies, an individual may change their browser settings to: (i) notify them when they receive a cookie, so the individual can choose whether or not to accept it; (ii) disable existing cookies; or (iii) set their browser to automatically reject cookies. Please note that doing so may negatively impact an individual’s experience using our websites, as some features and Services on our websites may not work properly. Depending on an individual’s device and operating system, they may not be able to delete or block all cookies. In addition, if an individual wants to reject cookies across all their browsers and devices, they will need to do so on each browser on each device they actively use. An individual may also set their email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether they have accessed our email and performed certain functions with it.
We use the following types of cookies:
- Strictly necessary cookies. These cookies enable core functionality such as security, network management and accessibility. You may disable these by changing your browser settings, but this may affect how the websites and online Services function. The legal basis for our use of strictly necessary cookies is our legitimate interests, namely being able to provide and maintain our websites and online Services. Please see the Annex below for more information.
- Functionality cookies. These enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in. The legal basis for our use of functionality cookies is our legitimate interests, namely being able to provide and maintain our websites and online Services. Please see the Annex below for more information.
- Analytical/performance cookies. These cookies allow us to recognize and count the number of visitors to our Site and online Services, and to see how visitors move around our Site and online Services when they are using them. This helps us to improve the way our Site and online Services work, for example, by ensuring that users are finding what they are looking for easily. If you are accessing our websites with a European IP address, you have been asked to consent to the use of these cookies. You are free to deny your consent. Please see the Annex below for more information.
- Targeting cookies. These cookies record your visit to our websites and online Services, the pages you have visited and the links you have followed. They are used to track visitors across our websites. We will use this information to make our websites and the advertising displayed on it, and the marketing messages we send to you more relevant to your interests. We may also share this information with third parties who provide a service to us for this purpose. If you are accessing our websites with a European IP address, you have been asked to consent to the use of these cookies. You are free to deny your consent. Please see the Annex below for more information.
- Third party cookies. Please be aware that advertisers and other third parties may use their own cookies tags when you click on an advertisement or link on our websites or online Services. These third parties are responsible for setting out their own cookie and privacy policies. Please see the section How We Use That Information above for more information.
Online Advertising
What We Collect and How We Use It:
We participate in interest-based advertising and use third-party advertising companies to serve targeted advertisements based on an individual’s browsing history. We permit third-party online advertising networks, social media companies and other third-party services, to collect information about an individual’s use of our online Services over time so that they may play or display ads on other websites, or services an individual may use, and on other devices an individual may use. Typically, though not always, the information used for interest-based advertising is collected through data collection technologies, such as cookies, web beacons, embedded scripts, location-identifying technologies, and similar technology (collectively, “data collection technologies”), which recognize the device an individual is using and collect information, including click stream information, browser type, time and date the individual visited the website, AdID, precise geolocation and other information. We may share a common account identifier (such as a hashed email address or user ID) with our third-party advertising partners to help identify an individual across devices. We and our third-party partners use this information to make the advertisements an individual sees online more relevant to their interests, as well as to provide advertising-related services such as reporting, attribution, analytics and market research.
Choices About Online Ads:
We support the self-regulatory principles for online behavioral advertising (“Principles”) published by the Digital Advertising Alliance (“DAA”). This means that we allow an individual to exercise choice regarding the collection of information about their online activities over time and across third-party websites for online interest-based advertising purposes. More information about these Principles can be found at www.aboutads.info. If an individual wants to “opt out” of receiving online interest-based advertisements on their internet browser from advertisers and third parties that participate in the DAA program and perform advertising-related services for us and our partners, please follow the instructions.
When electing to opt-out through these sites, they will place an “opt-out” cookie on your device indicating that you do not want to receive interest-based advertisements. Opt-out cookies only work on the internet browser and device they are downloaded onto. If an individual wants to opt-out of interest-based advertisements across all browsers and devices, they will need to opt-out on each browser on each device they actively use. If an individual deletes cookies on their device generally, they will need to opt-out again.
If an individual wants to “opt out” of receiving online interest-based advertisements on mobile apps, they should follow the instructions at http://www.aboutads.info/appchoices.
Please note that when an individual “opts-out” of receiving interest-based advertisements, this does not mean they will no longer see advertisements from us or on our Services. It means that the online ads that an individual does see from DAA program participants should not be based on their interests. We are not responsible for the effectiveness of, or compliance with, any third-parties’ opt-out options or programs or the accuracy of their statements regarding their programs. In addition, third parties may still use cookies to collect information about an individual’s use of our Services, including for analytics and fraud prevention as well as any other purpose permitted under the DAA’s Principles.
Third-Party Partners and Social Media
Third-Party Partners:
We use Google Analytics and other analytics tools to recognize an individual and link the devices they use when they visit our websites or Services on their browser or mobile device, log in to their account on our Services, or otherwise engage with us. We share a unique identifier, like a user ID or hashed email address, with Google to facilitate the Services. Google Analytics allows us to better understand how our users interact with our Services and to tailor our advertisements and content to an individual. For information on how Google Analytics collects and processes data, as well as how individuals can control information sent to Google, review Google’s site “How Google uses data when you use our partners’ sites or apps” located at www.google.com/policies/privacy/partners/. Individuals can learn about Google Analytics’ currently available opt-outs, including the Google Analytics Browser Ad-On here https://tools.google.com/dlpage/gaoptout/.
We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users’ experience (e.g., how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile.
We may also utilize certain forms of display advertising and other advanced features through Google Analytics, such as Remarketing with Google Analytics, Google Display Network Impression Reporting, the DoubleClick Campaign Manager Integration, and Google Analytics Demographics and Interest Reporting. These features enable us to use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick advertising cookie) or other third-party cookies together to inform, optimize, and display ads based on past visits to the Service. Individuals may control their advertising preferences or opt-out of certain Google advertising products by visiting the Google Ads Preferences Manager, currently available at https://google.com/ads/preferences, or by visiting NAI’s online resources at http://www.networkadvertising.org/choices.
Social Media:
Our Services may include social media features, such as the Facebook Like button or other widgets. These social media companies may recognize an individual and collect information about their visit to our Services, and they may set a cookie or employ other data collection technologies. An individual’s interactions with those features are governed by the privacy policies of those companies.
We display targeted advertising to individuals through social media platforms, such as Facebook and other social media forums. These companies have interest-based advertising programs that allow us to direct advertisements to users who have shown interest in our Services while those users are on the social media platform, or to groups of other users who share similar traits, such as likely commercial interests and demographics. We may share a unique identifier, such as a user ID or hashed email address, with these platform providers or they may collect information from our website visitors through a first-party pixel, in order to direct targeted advertising to an individual or to a custom audience on the social media platform. These advertisements are governed by the privacy policies of those social media companies that provide them. If an individual does not want to receive targeted ads on their social networks, they may be able to adjust their advertising preferences through their settings on those networks. An individual may learn more about advertising preferences by clicking on the links provided below. Please note that these links are provided for convenience only and we do not control the content or features that may be available on these third-party services.
To learn more about advertising preferences on Facebook Companies, please visit: https://www.facebook.com/help/109378269482053.
Children
Our Site and online Services are not directed to, and Shogun does not intend to or knowingly collect or solicit Personal Information from children under the age of 13. If you are under the age of 13, please do not submit any Personal Information through or use the Services. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Information on the Services without their permission. If you have reason to believe that a child under the age of 13 has provided Personal Information to Shogun through the Services, please contact us, and we will endeavor to delete that information from our databases.
What This Policy Does Not Cover
This Privacy Policy applies only to the Services. The Services may contain links to other web sites not operated or controlled by Shogun (the “Third Party Sites”). The policies and procedures we described here do not apply to the Third Party Sites. The links from the Services do not imply that Shogun endorses or has reviewed the Third Party Sites. We suggest contacting those sites directly for information on their privacy policies.
This Privacy Policy also does not cover or address: services that we provide solely on behalf of a third party, our offline Services or Personal Information and privacy practices relating to job applicants, our own employees and other personnel.
Security
Shogun takes reasonable steps to protect the Personal Information provided via the Services from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no Internet or email transmission is ever fully secure or error free. In particular, email sent to or from the Services may not be secure. Therefore, you should take special care in deciding what information you send to us via email. Please keep this in mind when disclosing any Personal Information to Shogun via the Internet.
Region-Specific Disclosures
We may choose or be required by law to provide different or additional disclosures relating to the processing of Personal Information about residents of certain countries, regions or states. Please refer below for disclosures that may be applicable to you:
- For residents of the State of Nevada in the United States, Chapter 603A of the Nevada Revised Statutes permits Nevada residents to opt out of future sales of certain covered information that a website operator has collected or will collect about the resident. To submit such a request, please contact us at privacy@getshogun.com.
- For residents of the State of California in the United States, please click here for additional California-specific privacy disclosures.
- If you are based in the European Economic Area (“EEA”), Switzerland or the United Kingdom (“UK”), please click here for additional European-specific privacy disclosures.
Changes to Shogun’s Privacy Policy
The Services and our business may change from time to time. As a result, at times it may be necessary for Shogun to make changes to this Privacy Policy. Shogun reserves the right to update or modify this Privacy Policy at any time and from time to time without prior notice. If we make material changes to this Privacy Policy, we may notify by email, by prominently posting on this Site or our online Services, or through other appropriate communication channels. All changes shall be effective from the date of publication unless otherwise provided. Please review this policy periodically, and especially before you provide any Personal Information. This Privacy Policy was last updated on the date indicated above. Your continued use of the Services after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.
Access to Information; Contacting Shogun
To keep your Personal Information accurate, current, and complete, please contact us at privacy@getshogun.com. We will take reasonable steps to update or correct Personal Information in our possession that you have previously submitted via the Services.
Please also feel free to contact us at privacy@getshogun.com if you have any questions about Shogun’s Privacy Policy or the information practices of the Services.
Alternatively, inquiries may be addressed to:
Shogun Labs, Inc.
Attn: Privacy Department
340 S Lemon Ave #1085
Walnut, CA 91789