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Present an influencer-demonstrated video to customers engaged via specific influencer campaigns

strategy/idea

Include a product demonstration video featuring specific influencers on certain product pages for customers who clicked through that influencer's profile or posts, leveraging their influence to increase engagement and sales.

hypothesis

Adding a product demonstration video featuring specific influencers to product pages for customers who clicked through that influencer's profile or posts will increase engagement and conversion rates by leveraging the influencer's credibility and providing a more immersive and persuasive shopping experience.

category

Customer Journey

page type(s)

,

segment type

Referral Source

data source

Shogun

effort

High

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