strategy/idea
If customers click through a social post displaying a specific product, feature that product on your homepage or at the top of your collections pages to maintain a cohesive experience and keep the product top of mind.
hypothesis
Displaying a product on your homepage or at the top of your collections pages for customers who clicked through a social post featuring that product will enhance the shopping experience's cohesion and increase conversion rates by keeping the product top of mind and maintaining continuity from social media to your store.
