The Next Generation of Shogun: Meet Shogun AI & Shogun Insights

For nearly a decade, Shogun has been the tool that scaling brands could rely on to quickly and intuitively design their stores.

We’ve been at this longer than anyone else in the space.

Not only that, we’re the only page builder that’s Shopify Plus-certified, a designation awarded to the Shopify apps best suited to support established multi-store brands.

We’ve watched the ecommerce landscape change and, with it, the needs of the merchants that make it all happen.

You tell us what you need to make your jobs easier, and we listen.

Over the years, we’ve made improvements to Shogun so that ecommerce operators could more intuitively create storefronts that rival those of the biggest brands.

But 2023 has been next level. We’ve been rapidly shipping the updates that our customers have been asking for.

And, as we approach the final quarter of 2023, we’re only accelerating our pace.

Seeing how quickly emerging AI technology was set to change the possibilities for merchants, we immediately jumped on how we could use it to make the page building experience more intuitive and even faster for you.

As always, we want to increase your productivity without increasing your workload.

Introducing Shogun AI & Shogun Insights: Enabling merchants to do more with less

As expectations grow for what ecommerce teams need to accomplish, your brand needs to be as agile as possible. This means spending your limited time optimizing your store for conversions.

In that spirit, today we’re announcing the release of Shogun AI and Shogun Insights as the first milestones in our expanded vision to help your brand scale exceptional ecommerce efficiently.

Now, with Shogun AI—our new tools fueled by generative AI—you never need to start from scratch. You can go from building content to generating it.

Shogun Insights is a built-in optimization tool designed to help you confidently identify performance improvements, all without needing to be a conversion expert.

Here’s a look at what you can now do with Shogun by harnessing the power of generative AI and our new optimization features.

#cta-visual-pb#<cta-title>Shogun is evolving: See what we can do<cta-title>Join us for our live keynote, where we will demonstrate how brands can take advantage of Shogun AI and Shogun Insights.Register now

Generate page content in seconds

With AI Designer, you can go from blank page to finished product in minutes.

Hero banners, value props, product sliders, testimonials, and more are just a prompt away. Just describe what you want and AI Designer will make it a reality.

As it generates your sections, it considers current page content, store details, and Brand Styles to create something that adapts to your brand messaging and aesthetic.

Start from scratch or select one of our suggested prompts to generate exactly what you need. See AI Designer in action below.

AI Designer is available on the latest Build, Grow, and Advanced plans.

Code with AI to automatically generate custom elements

What if you could simply build custom, interactive blocks of content for your store by telling a robot what you want? Well, this dream is a reality with Shogun’s AI Elements.

Enhance your existing development expertise to quickly spin up custom blocks with descriptive prompts. Or update existing custom elements to match your vision more closely.

The AI will then generate all the HTML, CSS, JavaScript, and Liquid code for you.

When you’re satisfied with your element, simply save it and you’ll be able to use it right away from the editor.

Some examples of what you can build with AI Elements are:

• Animated marquee banners (like in the video below)
• Shoppable hotspots on images
• Interactive range sliders
• 360-degree product viewers

AI Elements is available on the latest Advanced plan.

Generate store copy in a flash

Fear the blank page no longer! With a few quick prompts, you can now generate copy for a whole landing page, homepage, or product page.

With Shogun’s AI Text, simply use a prompt suggestion or write your own to get the copy you need in no time. You can iterate on your prompts, regenerating product descriptions or other text elements until you get something you love.

AI Text is available on all the latest paid plans. You can check your plan status and make adjustments here.

Stay on top of SEO with AI-generated metadata

Optimizing your pages for search just got so much easier.

AI SEO will generate your page’s metadata in a flash based on page content and provided keywords. No need to labor over your meta descriptions again.

AI SEO is available on the latest Grow and Advanced plans.

Optimize smarter with targeted insights

Making your pages fast, accessible, and SEO-friendly can be a struggle when you can’t quickly identify issues to fix.

We built Shogun Insights so merchants can dispense with the guesswork of optimizing their store pages. Instead of running diagnostics on various external tools, you can now see exactly what you need to optimize to build the best version of your store from right inside the editor.

Click the rocket icon and start your page audit in seconds. When complete, you’ll get specific insights that’ll enable you to:

• Help users navigate more effectively with meaningful content headings.
• Improve the readability and accessibility of your store by using harmonized colors, clearly labeled links, and legible font sizes.
• Enhance your store’s SEO by adding ‘alt’ tags, including meta descriptions, utilizing descriptive link text, and confirming link destinations are valid

Each page will have scores for accessibility, best practices, performance, and SEO, with specific actions to take to fix the issues. You want to get as close to 100 as possible for a fully optimized experience.

Once you’ve implemented your changes, you can re-audit your page to see the impact your updates had on these SEO, accessibility, and performance scores.

Shogun Insights is available on the latest Grow and Advanced plans.

By embracing an AI-assisted future with Shogun, you can enhance your natural expertise to accelerate your ecommerce growth in a smarter, more efficient way.

And this is just the first step in our vision to make you more competitive.

We’ve done a lot this year

This year, we’ve dedicated ourselves toward making Shogun the page builder that you don’t outgrow.

This has been a huge year for shipping new features and improvements. To date, we’ve released:

• Global Snippets for reusable content customizable from one place
• Bulk publishing to cut out unnecessary manual work
• Color swatches to showcase your unique product variants
• Product Page Templates so that every product page is to your specs
• Page speed improvements for smoother shopping experiences
• Direct to checkout behavior for the Add to Cart button
• Recharge integration for design control over subscription options
• Loox and Judge.me integrations to showcase your fawning customer reviews
• Autosave functionality so you never need to remember to hit that button
• Improved content syncing across stores
• Brand Styles that allow you to specify and implement your brand identity everywhere
• A fully redesigned modern editor experience
• An updated dashboard experience

And that doesn’t even cover all the little improvements our team has been making to every aspect of Shogun to make it as easy as possible for merchants.

Our existing features have already allowed scaling brands to do more with less.

These established brands are using Shogun to go beyond simple page building and expand their businesses:

• GE Appliances uses multi-store content syncing to update page content across multiple BigCommerce stores in seconds.
• Grace Loves Lace now saves themselves 30 hours per week by leveraging Global Snippets that they can quickly update across their six stores.
• Nextbase creates their own dynamic, reusable blocks via Custom Elements to bring their unique vision to life on every page on each of their stores.
• BondiBoost has boosted conversions and saved time by using custom elements, global styling, reusable templates, and content syncing.

We’re only getting started

As we head into another busy holiday season with customer expectations high and ecommerce budgets tight, it’s vital that brands have smarter tools that simplify their most impactful jobs.

We’ve spent 2023 delivering hit after hit to make your job that much easier. And we’re far from done.

Join us on September 26th for our keynote, where we’ll be demonstrating how you can best leverage these exciting new features.

See demos of all these new AI and optimization features in action from our Senior Director of Product, Bill Farrell, and learn how you can leverage these tools to grow your revenue and build the store you actually imagined.

#cta-visual-pb#<cta-title>Meet the new Shogun<cta-title>Join us for our live keynote, where Shogun’s CEO and Senior Director of Product will show how brands can leverage Shogun’s new AI and optimization features.Register now